Skincare routine
AI video · Personal project
Creative library.
Explore the full collections by campaign or creative approach.
SELECTED STATIC ADS
Static ad concepts.
Filter by campaign and open an image for a closer look.
SUNSHIFT is a fictional fruit-soda brand. Coke Zero is an independent concept campaign, with no brand affiliation. These are creative samples; paid-media results are not claimed.
AI VIDEO PRODUCTION
AI video, from script
to final edit.
I handled scripting, footage selection, AI generation, editing, captions and sound across these videos.
Full creative production by Jaja Cortez. Statements in the scripts are not presented as verified campaign or personal results.
AI VIDEO & UGC
AI imagery
and creator-style video.
Personal projects exploring skincare, beauty and everyday product moments through AI-generated images and short videos.
Product in motion
AI video · Personal project
Outdoor product story
AI video · Personal project
Skincare presentation
AI video · Personal project
Creator-style demo
AI video · Personal project
Beauty and product imagery
Product detail, natural settings and beauty portraits.
Outdoor skincare story
AI-generated image · Personal project
Serum & skin detail
AI-generated image · Personal project
Beauty tool close-up
AI-generated image · Personal project
Beauty portrait
AI-generated image · Personal project
Everyday creator moment
AI-generated image · Personal project
Product routine
AI-generated image · Personal project
AI-generated personal-project samples, presented as creative work rather than customer testimonials.
MY CREATIVE SYSTEM
Start with research.
Build around the message.
I look for inspiration in Facebook Ad Library, brand websites and other creative references. I study hooks, layouts and product framing, then use my format library to shape an original execution around the brief.
01 · Research references02 · Define the angle03 · Adapt a format04 · Make & refine
Choose a format to see an example and its creative approach.
Campaign adaptation
Adapted from the Static Ad Generator framework. Each SUNSHIFT example uses original concept copy rather than unsupported statistics, testimonials or press endorsements.